In a digital age where one of our fave companions has become a smart phone and social media assumes such a pivotal role in daily life, it’s no suprise that both are also so “omni-present in our travel plans.

For your infotainment, some fascinating facts on points, courtesy of,  who recently surveyed over 21,500 global travellers:   

  • Over a third (34%) of Canadian travellers say taking photos for social media is what they look forward to the most when going on vacation.
  • Almost half of Canadian travellers say looking good while on vacation is important (46%).
  • Rather than dressing to impress our travel companions, 39% of travellers want to look their best for vacation photos that will be posted on social media – especially for generation Z (46%) and millennials (57%).
  • 45% of millennials pack with social media in mind, knowing people will take photos of them on vacation.
  • Given the impact social media has when it comes to travel and style, it’s no surprise that 34 % of Canadian travellers say social media influencers inspire our vacation outfits as well as friends (79%) and family (69%).


Yeah, pretty crazeeee. Hmmmm ….. Life as we know it in 2018 … But, maybe remember to live some of those moments too …  rather than just record and curate them.

By Jenn Campbell

Montreal-based luxury lifestyle social magazine. for lovers of: parties, solid fashion, fine eats, sexy escapes, the best in fitness and health trends, motivating quotage, good pop and other culture, celebrity fabulousness and the whole luxury lifestyle landscape in general.

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