All you F1 fanatics must know that the 2025 season kicks off this weekend in Australia. This season marks a very surprising and enticing change, with seven-time world champion Lewis Hamilton’s move to Scuderia Ferrari HP.
His drive to survive (pun very much intended!) is being welcomed by the team in a classic Italian fashion: Charles Leclerc and Peroni Nastro Azure 0.0% delivered 44 cases of the premium Italian beer, in honour of Hamilton’s racing number.
This new short film shows the moment Hamilton received his special delivery and, in celebration of the sum of Hamilton and Leclerc’s numbers (44 and 16), also marks the launch of a global search for 60 F1 and Ferrari fans to receive a similar welcome present.
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The ‘Welcome Presents’ will be available to fans in Canada, with winners announced on the Peroni Nastro Azzurro Instagram account (@PeroniNastroAzzurro) during the Imola race weekend (May 16–18, 2025). F1 fans rejoice and send welcome notes to the following address for a chance to win big:
Attn: Posta de Tifosi
C/o Birra Peroni
Via Renato Birolli, 8-00155 Rome